Digital Marketing Manager
Job details
Job description, work day and responsibilities
Job description
Key Responsibilities:
Manage engagements and campaigns on social media channels.
Conduct research and analyze data to identify and define audiences, business leads, habits and trends.
Utilize Search Engine Optimization (SEO) principles to create, manage and optimize content to support online marketing (organic and pay per click) campaigns on Google or other search engines.
Setting and optimizing LinkedIn, YouTube, Facebook, Twitter, Instagram and Search & Discovery ads campaign on a daily basis.
Analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
Plan and execute initiatives to reach the target audience through appropriate channels (social media, paid and earned platforms, e-mail, etc.)
Skill Set Required:
Good communication skills and networking ability
Good teamwork, Creativity and writing skills. Understanding of marketing elements (extensive digital marketing platforms such as SEO/Social media, social media, content marketing, podcast, email marketing, AdWords and PPC etc.) and market research methods.
Understanding of Podcast and YouTube vertical with planning and executing performance-based YouTube ads campaigns.
Knowledge of marketing data analytics and tools. Advanced computer skills, including MS Office and applications (Web analytics, Google AdWords etc.).
Knowledge of marketing software (Adobe Creative Suite & CRM) will be a plus.
Strong attention to detail.
Good organization and planning skills.
Job Type: Full-time
Salary: ₹25,000.00 - ₹40,000.00 per month
Benefits:
• Paid time off
• Provident Fund
Schedule:
• Morning shift
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Offer ID: #793123,
Published: 2 weeks ago,
Company registered: 1 year ago
