Head of Marketing Analytics and Operations

Location
Sydney NSW 2000•Hybrid work
 
Full job description
Description

Nuix creates innovative software that empowers organisations to simply and quickly find the truth from any data in a digital world. We are a passionate and talented team, delighting our customers with software that transforms data into actionable intelligence across the globe

We're on a mission to be a Force For Good, through our People, Products and Purpose at Nuix. We're fiercely passionate, love working at pace, thrive in ambiguity, live and breathe outside of the box, and above all, are good humans.

The Head of Marketing Analytics and Operations is responsible for driving data-informed marketing strategies and operational excellence. This role leads a small team to develop marketing attribution models, optimise campaign performance, and enhance conversion through actionable insights.

Key functions include managing analytics infrastructure, building real-time dashboards, overseeing marketing automation, and maintaining data integrity. The role plays a critical part in guiding strategic decisions through deep analysis of marketing activity and delivering insights on what is working and what is not. With a strong focus on driving commercial growth, the position also supports cross-functional collaboration and budget optimisation to ensure impactful, efficient marketing outcomes across all channels.

Key Responsibilities

Build and lead a high-performing analytics and marketing operations team of 2.
Lead development and implementation of comprehensive marketing attribution models and marketing mix modelling (MMM) to measure campaign effectiveness across all channels and touchpoints accurately
Analyse marketing performance data to identify trends, optimise campaign efficiency, and provide actionable insights on what's driving results versus underperforming initiatives, with a focus on growth marketing and conversion optimisation
Design and maintain marketing dashboards and reporting systems that provide real-time visibility into campaign performance, lead quality, revenue attribution, and customer lifecycle metrics
Manage marketing operations infrastructure, including lead routing, campaign automation, and data hygiene processes within Salesforce and marketing automation platforms
Conduct deep-dive analysis on marketing funnel performance and customer retention metrics to identify bottlenecks and opportunities for conversion rate and lifecycle optimisation

Skills, Knowledge and Expertise

Bachelor's degree in Marketing, Business Analytics, Statistics, or related quantitative field
Minimum 10 years of progressive experience in marketing analytics, operations, or related analytical roles
Extensive experience in B2B marketing environments with understanding of complex sales cycles and multi-touch attribution challenges
Proven experience building and managing high-performing and high-engagement teams
Excellent communication and presentation skills with experience presenting to C-level executives and driving strategic decision-making through data-driven insights
Detail-oriented with strong problem-solving abilities and commitment to data accuracy and integrity in fast-paced, growth-oriented environments
Experience with marketing budget planning, forecasting, performance optimisation, and vendor management with demonstrated cost optimisation results
Understanding of digital marketing channels, including paid search, social media, email marketing, content marketing, and their integration in comprehensive customer journey strategies
Ability to work collaboratively across departments, including Product, Customer Success, and Finance teams and influence stakeholders without direct authority

Nuix

https://www.nuix.com/
As we expand our global team and extend our skills and expertise, we are unified as one Nuix team guided by our shared values.

Nuix is an equal opportunity employer, including for Veterans and People with Disabilities. Don’t let imposter syndrome hold you back! We welcome all applications and are a flexible employer.

We strive to make any required adjustments where possible to make the process fair and equitable for everyone. If you need any accommodations throughout the interview process, please note this in your job application.
Nuix Vision
Finding Truth in a Digital World.
Nuix Mission Statement
Nuix creates innovative software that empowers organizations to simply and quickly find the truth from any data in a digital world. We are a passionate and talented team, delighting our customers with software that transforms data into actionable intelligence.
Nuix Values
TAKE OWNERSHIP
RESILIENT
UNAFRAID
TEAM NUIX
HERO OUR CUSTOMERS
We believe in these principles and seek to weave them into the fabric of our daily work at Nuix. In doing so, we co-create a dynamic and purposeful company culture that we can be proud of and want to belong to.

About Nuix
See the bigger picture, faster.

We are a leading provider of investigative analytics and intelligence software, that empowers our customers to be a force for good by finding truth in the digital world. We help customers collect, process and review massive amounts of structured and unstructured data, making it searchable and actionable at scale and speed, and with forensic accuracy. Our users rely on Nuix software to assist with challenges as diverse as criminal investigations, data privacy, eDiscovery, regulatory compliance and insider threats.

Powered by AI.
Our solutions are powered by our patented data processing engine and enhanced with AI such as Natural Language Processing. Our AI capabilities super-charge our software to identify patterns and correlations that no human could find, so that our customers get to the most relevant or risky data faster, saving on time, cost, reputation damage and even lives.