Job Description
Role Overview
Head of Sales & Marketing
Location: Perth, Western Australia (Hybrid) Mostly working from home, with the occasional meeting in the city
Employment Type: Full-time
The Head of Sales & Marketing is responsible for planning, directing and coordinating Find Why Consulting’s sales and marketing activities to drive sustainable revenue growth. The role sets overall commercial strategy, establishes revenue targets and budgets, leads go-to-market planning, and oversees external providers to deliver measurable outcomes.
This is a senior role within a lean consultancy environment. The position is extremely hand-on, and holds accountability for commercial performance and recurring subscription revenue growth, while working as the main point of contact with external contractors, agencies and partners.
Key Responsibilities
Strategy & Planning
Develop and implement integrated sales and marketing strategies aligned to company growth objectives.
Establish & be responsible for annual and quarterly revenue targets, commercial performance plans.
Conduct market analysis and competitor benchmarking to identify expansion opportunities.
Commercial Growth & Subscription Revenue
Develop structured commercial strategies to grow recurring subscription-based marketing service revenue.
Establish pricing frameworks and subscription models aligned to market positioning.
Set acquisition, retention and churn targets for subscription offerings.
Oversee lead generation, conversion processes and CRM pipeline optimisation.
Monitor performance metrics including CAC, LTV, conversion rates and ROI.
Marketing Leadership
Plan and direct marketing programs to promote FWC services
Set campaign objectives and KPIs and oversee reporting frameworks.
Direct brand positioning, messaging and go-to-market execution for different FWC services
Budget & Performance Management
Develop and manage marketing and commercial budgets.
Ensure profitability can be achieved from prospective business
Prepare monthly commercial performance reports for executive review.
Implement continuous improvement initiatives based on performance data.
Supplier & Stakeholder Management
Select, brief and oversee external agencies, digital providers and contractors.
Collaborate with internal stakeholders to align commercial activity with operational capacity.
Report directly to the Leadership Team on strategy, growth performance and risk mitigation.
Role Scope
Accountable for company-wide sales and marketing strategy.
Responsible for revenue target setting and performance oversight.
Oversees external providers and commercial resources.
No direct internal staff management required.
Required Experience & Qualifications
Minimum 15 of years experience in senior sales and marketing roles with demonstrated revenue growth outcomes.
Proven ability to conceive, develop, and execute commercial and go-to-market strategies.
Strong digital marketing literacy and experience with CRM and performance analytics tools.
Proven experience in hands-on creating & executing marketing campaigns that directly lead to revenue growth.
Strong understanding of the Australian, British & US Aesthetics market is essential to maximise product commercialisation.
Minimum 15 years of experience managing commercial budgets and setting performance targets.
Excellent communication and stakeholder management skills.
Candidate must have a significant network within aesthetics industry across Australia, UK, & USA to maximise potential product outreach
Candidate must have significant networks within FMCG across Australia, UK, & USA
Ideal candidate would have distributor experience and an established supplier network, to provide support to clients and company growth
Trainer training and coaching experience at senior leadership / C-suite level is desirable.
We receive a very high volume of spam and unsuitable applications, so to help us identify genuinely good candidates, we’ve set up a short application form. If this role sounds like a good fit for you, please submit an application by completing the form here:
https://docs.google.com/forms/d/e/1FAIpQLSfUb1kw8zxNQdYJdfZ-3vfj1chKHCh0MTPHYlG2CwwxvdDdJw/viewform?usp=dialog
About Find Why Consulting
Find Why Consulting is a strategic growth consultancy, helping ambitious businesses turn complex ideas into scalable digital products, marketing systems, and commercial strategies. We work at the intersection of strategy, technology, and creativity, partnering with clients to design, build, and launch the platforms, brands, and growth engines that drive modern businesses forward.
We are a small, experienced team that measures our work by one thing: whether our clients achieve what they set out to do. Every engagement starts with defining a clear goal or objective, and that goal shapes everything that follows. We don’t do activity for the sake of it, and we don’t take a brief at face value or make recommendations without first understanding exactly what the client is trying to achieve.
That discipline exists for a reason - to make sure we’re not wasting time, effort, or budget on work that doesn’t move things forward. We think clearly, move quickly, and focus on getting things right the first time, with precision and attention to detail. Our standard is simple: if the work doesn’t move the client meaningfully closer to their objective, it doesn’t have a place.
One last note - some unpleasant folks have been cloning job posts in order to scam applicants. To be clear, Find Why Consulting will never request payment, banking details, or identity documents during the recruitment process. If anyone asks you for that stuff in relation to this job post - it isn’t really us, so don’t apply.
Pay: $100,000.00 – $130,000.00 per year
Application Question(s):
Please confirm that you have read and understand the application?
Work Authorisation:
Australia (Required)
Work Location: Hybrid remote in Perth WA
Head of Sales & Marketing
Location: Perth, Western Australia (Hybrid) Mostly working from home, with the occasional meeting in the city
Employment Type: Full-time
The Head of Sales & Marketing is responsible for planning, directing and coordinating Find Why Consulting’s sales and marketing activities to drive sustainable revenue growth. The role sets overall commercial strategy, establishes revenue targets and budgets, leads go-to-market planning, and oversees external providers to deliver measurable outcomes.
This is a senior role within a lean consultancy environment. The position is extremely hand-on, and holds accountability for commercial performance and recurring subscription revenue growth, while working as the main point of contact with external contractors, agencies and partners.
Key Responsibilities
Strategy & Planning
Develop and implement integrated sales and marketing strategies aligned to company growth objectives.
Establish & be responsible for annual and quarterly revenue targets, commercial performance plans.
Conduct market analysis and competitor benchmarking to identify expansion opportunities.
Commercial Growth & Subscription Revenue
Develop structured commercial strategies to grow recurring subscription-based marketing service revenue.
Establish pricing frameworks and subscription models aligned to market positioning.
Set acquisition, retention and churn targets for subscription offerings.
Oversee lead generation, conversion processes and CRM pipeline optimisation.
Monitor performance metrics including CAC, LTV, conversion rates and ROI.
Marketing Leadership
Plan and direct marketing programs to promote FWC services
Set campaign objectives and KPIs and oversee reporting frameworks.
Direct brand positioning, messaging and go-to-market execution for different FWC services
Budget & Performance Management
Develop and manage marketing and commercial budgets.
Ensure profitability can be achieved from prospective business
Prepare monthly commercial performance reports for executive review.
Implement continuous improvement initiatives based on performance data.
Supplier & Stakeholder Management
Select, brief and oversee external agencies, digital providers and contractors.
Collaborate with internal stakeholders to align commercial activity with operational capacity.
Report directly to the Leadership Team on strategy, growth performance and risk mitigation.
Role Scope
Accountable for company-wide sales and marketing strategy.
Responsible for revenue target setting and performance oversight.
Oversees external providers and commercial resources.
No direct internal staff management required.
Required Experience & Qualifications
Minimum 15 of years experience in senior sales and marketing roles with demonstrated revenue growth outcomes.
Proven ability to conceive, develop, and execute commercial and go-to-market strategies.
Strong digital marketing literacy and experience with CRM and performance analytics tools.
Proven experience in hands-on creating & executing marketing campaigns that directly lead to revenue growth.
Strong understanding of the Australian, British & US Aesthetics market is essential to maximise product commercialisation.
Minimum 15 years of experience managing commercial budgets and setting performance targets.
Excellent communication and stakeholder management skills.
Candidate must have a significant network within aesthetics industry across Australia, UK, & USA to maximise potential product outreach
Candidate must have significant networks within FMCG across Australia, UK, & USA
Ideal candidate would have distributor experience and an established supplier network, to provide support to clients and company growth
Trainer training and coaching experience at senior leadership / C-suite level is desirable.
We receive a very high volume of spam and unsuitable applications, so to help us identify genuinely good candidates, we’ve set up a short application form. If this role sounds like a good fit for you, please submit an application by completing the form here:
https://docs.google.com/forms/d/e/1FAIpQLSfUb1kw8zxNQdYJdfZ-3vfj1chKHCh0MTPHYlG2CwwxvdDdJw/viewform?usp=dialog
About Find Why Consulting
Find Why Consulting is a strategic growth consultancy, helping ambitious businesses turn complex ideas into scalable digital products, marketing systems, and commercial strategies. We work at the intersection of strategy, technology, and creativity, partnering with clients to design, build, and launch the platforms, brands, and growth engines that drive modern businesses forward.
We are a small, experienced team that measures our work by one thing: whether our clients achieve what they set out to do. Every engagement starts with defining a clear goal or objective, and that goal shapes everything that follows. We don’t do activity for the sake of it, and we don’t take a brief at face value or make recommendations without first understanding exactly what the client is trying to achieve.
That discipline exists for a reason - to make sure we’re not wasting time, effort, or budget on work that doesn’t move things forward. We think clearly, move quickly, and focus on getting things right the first time, with precision and attention to detail. Our standard is simple: if the work doesn’t move the client meaningfully closer to their objective, it doesn’t have a place.
One last note - some unpleasant folks have been cloning job posts in order to scam applicants. To be clear, Find Why Consulting will never request payment, banking details, or identity documents during the recruitment process. If anyone asks you for that stuff in relation to this job post - it isn’t really us, so don’t apply.
Pay: $100,000.00 – $130,000.00 per year
Application Question(s):
Please confirm that you have read and understand the application?
Work Authorisation:
Australia (Required)
Work Location: Hybrid remote in Perth WA
💡 Quick Summary
Seeking a career-building opportunity? The Head of Sales & Marketing position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Perth offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
