Job Description
Job Description
Job Requisition ID: 43535
Job Closing Date: 10th of May
London, GBR, W12 7FA
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content.
Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
WHY JOIN THE TEAM?
Bluey is one of the biggest and fastest growing pre-school brands in the world, one of the most watched TV shows and a popular culture phenomenon. Kids and Adults alike are in love with the show which has led to the brand achieving status as a +$1bn retail sales success. We don’t just have fans, we have super fans and some of those are people we all know and love, whether it is Natalie Portman, Kylie Minogue or even The Jonas Brothers. Bluey continues to grow beyond the TV screen and at retail, bringing new experiences to fans around the world – with immersive experiences across the US, Bluey presence at CBeebies Land in the UK and Bluey’s World immersive experience, in Brisbane. Bluey was brought to the world in 2018 and our mission now is to build brand strength and commercial success.
YOUR KEY RESPONSIBILITIES AND IMPACT :
The Marketing Executive plays a key role in supporting the delivery of brand activations and marketing campaigns for Bluey across UKEMEA. Working closely with the Marketing Manager and cross functional teams, they help bring 360 campaigns to life, driving consumer engagement and supporting commercial growth. This role requires strong coordination skills, attention to detail, a proactive mindset and a robust understanding of the Bluey brand and guidelines.
Supported delivery of UKEMEA franchise growth plans through execution of integrated, multi-channel marketing campaigns
Collaborated cross-functionally with teams including Consumer Products, Retail, Comms, Live Events, and Global Brand to drive visibility and commercial success
Managed relationships with external partners such as licensing agencies, toy partners, distributors, and creative/media agencies
Developed and delivered creative briefs, coordinating timelines and assets to ensure high-quality, on-time campaign execution
Led end-to-end delivery of campaign assets, ensuring effective launch amplification across relevant channels and platforms
Managed marketing budget tracking, including forecasting, spend monitoring, variance reporting, and PO processing in collaboration with finance
Acted as a key brand guardian for Bluey, ensuring all activity aligned with brand guidelines and delivering brand training to stakeholders
Maintained and distributed core brand tools (brand decks, guidelines, asset libraries) to ensure consistency across all touchpoints
Leveraged audience insights and campaign data to inform targeting, optimise performance, and contribute to post-campaign evaluations
Task-managed junior team members and built strong relationships across regional and international stakeholders, while staying informed on industry and digital trends
YOUR SKILLS AND EXPERIENCE :
ESSENTIAL CRIERTIA :
Delivering multi-media marketing campaigns from brief to evaluation.
Working with creative and media teams (either in-house, or external agency)
Project management, and efficient use of resources.
Analytical approach, able to critically evaluate ideas and information.
Effective written and spoken communication with good presentation skills.
Able to adapt and make improvements to working practices.
Ability to meet and set targets and deadlines while managing a wide range of concurrent activities.
Budget management & tracking finance process
DESIRED NOT REQUIRED :
Understanding of editorial and other compliance policies.
Understanding and knowledge of the broadcasting industry and an interest in creative output.
Able to manage and lead campaigns and teams within a complex matrix environment.
Leading collaboration across organisational boundaries.
Managing critical stakeholder relationships.
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.
#BBCSTUDIOS
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
Information at a Glance
This is your BBC
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.
Find out more about BBC Studios
Life at BBC Studios
A flexible 35-hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.
Defined pension (up to 10% employer contributions).
Caring and parenting support, 24/7 remote GP access, life assurance and accident benefit.
BBC Studios is a world leader in operating sustainably both on and off screen. Find out more about BBC Group’s science-based Net Zero targets here .
Career development in a values-led purpose-driven culture.
Benefits may vary if you are joining on an FTC basis.
Learn more about life at the BBC and our values in our candidate pack.
Candidate pack
You belong
We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, ****** orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy
Disability confident
We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: [email protected]
Job Requisition ID: 43535
Job Closing Date: 10th of May
London, GBR, W12 7FA
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content.
Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
WHY JOIN THE TEAM?
Bluey is one of the biggest and fastest growing pre-school brands in the world, one of the most watched TV shows and a popular culture phenomenon. Kids and Adults alike are in love with the show which has led to the brand achieving status as a +$1bn retail sales success. We don’t just have fans, we have super fans and some of those are people we all know and love, whether it is Natalie Portman, Kylie Minogue or even The Jonas Brothers. Bluey continues to grow beyond the TV screen and at retail, bringing new experiences to fans around the world – with immersive experiences across the US, Bluey presence at CBeebies Land in the UK and Bluey’s World immersive experience, in Brisbane. Bluey was brought to the world in 2018 and our mission now is to build brand strength and commercial success.
YOUR KEY RESPONSIBILITIES AND IMPACT :
The Marketing Executive plays a key role in supporting the delivery of brand activations and marketing campaigns for Bluey across UKEMEA. Working closely with the Marketing Manager and cross functional teams, they help bring 360 campaigns to life, driving consumer engagement and supporting commercial growth. This role requires strong coordination skills, attention to detail, a proactive mindset and a robust understanding of the Bluey brand and guidelines.
Supported delivery of UKEMEA franchise growth plans through execution of integrated, multi-channel marketing campaigns
Collaborated cross-functionally with teams including Consumer Products, Retail, Comms, Live Events, and Global Brand to drive visibility and commercial success
Managed relationships with external partners such as licensing agencies, toy partners, distributors, and creative/media agencies
Developed and delivered creative briefs, coordinating timelines and assets to ensure high-quality, on-time campaign execution
Led end-to-end delivery of campaign assets, ensuring effective launch amplification across relevant channels and platforms
Managed marketing budget tracking, including forecasting, spend monitoring, variance reporting, and PO processing in collaboration with finance
Acted as a key brand guardian for Bluey, ensuring all activity aligned with brand guidelines and delivering brand training to stakeholders
Maintained and distributed core brand tools (brand decks, guidelines, asset libraries) to ensure consistency across all touchpoints
Leveraged audience insights and campaign data to inform targeting, optimise performance, and contribute to post-campaign evaluations
Task-managed junior team members and built strong relationships across regional and international stakeholders, while staying informed on industry and digital trends
YOUR SKILLS AND EXPERIENCE :
ESSENTIAL CRIERTIA :
Delivering multi-media marketing campaigns from brief to evaluation.
Working with creative and media teams (either in-house, or external agency)
Project management, and efficient use of resources.
Analytical approach, able to critically evaluate ideas and information.
Effective written and spoken communication with good presentation skills.
Able to adapt and make improvements to working practices.
Ability to meet and set targets and deadlines while managing a wide range of concurrent activities.
Budget management & tracking finance process
DESIRED NOT REQUIRED :
Understanding of editorial and other compliance policies.
Understanding and knowledge of the broadcasting industry and an interest in creative output.
Able to manage and lead campaigns and teams within a complex matrix environment.
Leading collaboration across organisational boundaries.
Managing critical stakeholder relationships.
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.
#BBCSTUDIOS
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
Information at a Glance
This is your BBC
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.
Find out more about BBC Studios
Life at BBC Studios
A flexible 35-hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.
Defined pension (up to 10% employer contributions).
Caring and parenting support, 24/7 remote GP access, life assurance and accident benefit.
BBC Studios is a world leader in operating sustainably both on and off screen. Find out more about BBC Group’s science-based Net Zero targets here .
Career development in a values-led purpose-driven culture.
Benefits may vary if you are joining on an FTC basis.
Learn more about life at the BBC and our values in our candidate pack.
Candidate pack
You belong
We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, ****** orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy
Disability confident
We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: [email protected]
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in London offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
