Job Description
About The Role
PocketATM is looking for highly motivated individuals to take up the position of Product Marketing Manager – L1. The Product Marketing Manager is responsible for driving the success of our products through effective marketing strategies and activities.
This includes developing go-to-market plans, managing product launches, and creating promotional materials. The Product Marketing Manager will also be responsible for conducting market research, competitive analysis, and pricing strategy.
Job Responsibilities:
• Develop and execute go-to-market plans for products across multiple channels
• Manage product launches, including positioning, messaging, pricing, and promotion
• Create promotional materials such as website content, brochures, press releases, etc.
• Conduct market research to understand customer needs and preferences
• Analyse competitors’ products and pricing strategies
• Develop pricing strategies for new products
• Collaborate with sales teams to ensure effective communication of product positioning
• Work closely with product managers to ensure that marketing campaigns are aligned with product objectives
Eligibility Criteria:
• A postgraduate degree in marketing management, business management, or any equivalent stream
• A strong problem-solver with experience to drive decisions
• Minimum of 2 years of work experience driving the sales of a tech-based product or any other product, as the case may be
Preferred skill:
• Team player and quick learner
• Good Communication- Verbal and Non Verbal skills
• Multi-Tasking
• Excellent team player
• Self-motivated individual that works well independently and enthusiastically
PocketATM is looking for highly motivated individuals to take up the position of Product Marketing Manager – L1. The Product Marketing Manager is responsible for driving the success of our products through effective marketing strategies and activities.
This includes developing go-to-market plans, managing product launches, and creating promotional materials. The Product Marketing Manager will also be responsible for conducting market research, competitive analysis, and pricing strategy.
Job Responsibilities:
• Develop and execute go-to-market plans for products across multiple channels
• Manage product launches, including positioning, messaging, pricing, and promotion
• Create promotional materials such as website content, brochures, press releases, etc.
• Conduct market research to understand customer needs and preferences
• Analyse competitors’ products and pricing strategies
• Develop pricing strategies for new products
• Collaborate with sales teams to ensure effective communication of product positioning
• Work closely with product managers to ensure that marketing campaigns are aligned with product objectives
Eligibility Criteria:
• A postgraduate degree in marketing management, business management, or any equivalent stream
• A strong problem-solver with experience to drive decisions
• Minimum of 2 years of work experience driving the sales of a tech-based product or any other product, as the case may be
Preferred skill:
• Team player and quick learner
• Good Communication- Verbal and Non Verbal skills
• Multi-Tasking
• Excellent team player
• Self-motivated individual that works well independently and enthusiastically
💡 Quick Summary
Seeking a career-building opportunity? The Product Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Navi Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
