Real Estate Marketing Coordinator

💰 ₹18,000 - ₹28,800 (Est.) 📍 Mumbai

Job Description

Marketing Coordinator – Real Estate (Execution & Campaign Management)

Location: Mulund (Mumbai)

Experience: 2–6 Years

Salary: Up to 80,000/month

Reporting To: Founder

Industry: Real Estate (Residential + Commercial)

Role Overview

We are looking for a hands-on Marketing Coordinator who can execute campaigns through agencies and drive performance through data.

This is an individual contributor role, where you will act as the single point of contact between the company and marketing agencies, ensuring campaigns are executed on time and deliver measurable results.

Key Responsibilities

1. Campaign Execution (Core Focus)
• Coordinate with marketing agencies for digital campaigns, creatives, and execution
• Ensure campaigns are launched and delivered as per timelines and project requirements
• Manage end-to-end campaign rollout across projects

2. Agency & Vendor Management
• Act as the primary point of contact between agencies and internal teams
• Coordinate for:
• Creatives & collaterals
• Digital campaigns
• On-ground activities
• Ensure quality, timelines, and deliverables are met

3. Collaterals & Shoot Coordination
• Manage development of:
• Brochures
• Project collaterals
• Marketing materials
• Coordinate drone shoots, video shoots, and site-based content creation
• Be present on-site to ensure execution quality

4. Performance Tracking & Optimization
• Track campaign performance, lead flow, and site walk-ins
• Analyze spend vs ROI across campaigns
• Work with agencies to optimize campaigns based on performance data
• Maintain campaign dashboards and reports

5. CRM & Lead Coordination
• Work with CRM tools (Sell.do / Salesforce or similar)
• Ensure proper tracking of:
• Leads
• Site visits
• Campaign performance

Key Success Metrics (KPIs)
• Timely execution of campaigns
• Leads generated
• Cost per lead / ROI
• Broker & site walk-ins

Key Requirements
• 2–6 years of experience in real estate marketing (mandatory)
• Strong experience in agency coordination and campaign execution
• Understanding of digital marketing (Meta / Google Ads)
• Experience in tracking performance and optimizing campaigns
• Comfortable with on-ground coordination (site visits, shoots)

Skill Set
• Campaign Execution
• Agency Management
• Performance Tracking & Analytics
• Vendor Coordination
• CRM & Lead Tracking
• Communication & Stakeholder Management

What We’re Looking For
• Someone who can get work done through agencies
• Strong execution + follow-up mindset
• Ability to connect numbers (ROI) with action
• Not a strategist, a doer who tracks outcomes

Why Join
• Direct exposure to Founder-level decision making
• Opportunity to build and eventually lead in-house marketing team
• End-to-end ownership of marketing execution

💡 Quick Summary

Seeking a career-building opportunity? The Real Estate Marketing Coordinator position is now open for candidates interested in the Real Estate sector. This role in Mumbai offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Real Estate is a plus.

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Frequently Asked Questions

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The expected salary for Real Estate Marketing Coordinator in Mumbai is ₹18,000 - ₹28,800 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Real Estate Marketing Coordinator is an on-site position based in Mumbai. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Real Estate Marketing Coordinator. Previous experience in Real Estate is a plus. Freshers may also apply depending on the employer's requirements.
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