Job Description
Dealership:L0021 LAD Advertising
Manager, Retail Marketing Operations (RMO)
Location: South Florida, Tennessee & Georgia, must reside within region
Travel: Up to 45%
At Lithia & Driveway (LAD), we're redefining what automotive retail looks like. Through our Auto Done Easy approach, we're creating a seamless, customer-first journey, and marketing plays a critical role in making that happen!
We're hiring a Manager, Retail Marketing Operations (RMO) to act as a strategic partner to dealership leaders across South Florida, Tennessee and Georgia. This isn't a behind-the-scenes role-you'll be in the business, shaping strategy, influencing outcomes, and directly impacting performance across up to 25 stores.
If you're equal parts strategist, operator, and data-driven storyteller, this is where you make your mark.
What You'll Do
• Drive performance: Lead marketing strategies that improve sales, aftersales, profitability, and customer loyalty across stores
• Build loyalty: Develop programs and campaigns that strengthen retention and enhance the customer experience
• Leverage data: Turn insights and scorecard metrics into actionable strategies and measurable results
• Partner with leaders: Advise Store Leaders and collaborate with OEMs, internal teams, and vendors
• Execute campaigns: Oversee content and campaigns that drive engagement and performance
• Optimize & adapt: Use analytics, market trends, and testing to continuously improve outcomes
• Champion alignment: Ensure consistency with company initiatives while acting as a key resource for stakeholders
What You'll Bring
• Experience in automotive marketing, dealership operations, or multi-location retail marketing
• Strong understanding of performance marketing, customer lifecycle, and retention strategies
• Ability to turn data into action (Google Analytics, CRM tools, reporting platforms)
• Confidence working directly with leadership and influencing decisions
Compensation
The full salary range for this position is $80,000-$125,000 annually plus bonus potential. The anticipated starting pay is $80,000-$110,000, based on skills, experience, and internal equity. Final compensation is determined through the interview process in alignment with applicable pay transparency laws.
We offer a comprehensive benefits package designed to support you and your family, including:
• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs
For a more detailed view, visit:www.totalrewards.lithiadriveway.com.
High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, ****** orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Manager, Retail Marketing Operations (RMO)
Location: South Florida, Tennessee & Georgia, must reside within region
Travel: Up to 45%
At Lithia & Driveway (LAD), we're redefining what automotive retail looks like. Through our Auto Done Easy approach, we're creating a seamless, customer-first journey, and marketing plays a critical role in making that happen!
We're hiring a Manager, Retail Marketing Operations (RMO) to act as a strategic partner to dealership leaders across South Florida, Tennessee and Georgia. This isn't a behind-the-scenes role-you'll be in the business, shaping strategy, influencing outcomes, and directly impacting performance across up to 25 stores.
If you're equal parts strategist, operator, and data-driven storyteller, this is where you make your mark.
What You'll Do
• Drive performance: Lead marketing strategies that improve sales, aftersales, profitability, and customer loyalty across stores
• Build loyalty: Develop programs and campaigns that strengthen retention and enhance the customer experience
• Leverage data: Turn insights and scorecard metrics into actionable strategies and measurable results
• Partner with leaders: Advise Store Leaders and collaborate with OEMs, internal teams, and vendors
• Execute campaigns: Oversee content and campaigns that drive engagement and performance
• Optimize & adapt: Use analytics, market trends, and testing to continuously improve outcomes
• Champion alignment: Ensure consistency with company initiatives while acting as a key resource for stakeholders
What You'll Bring
• Experience in automotive marketing, dealership operations, or multi-location retail marketing
• Strong understanding of performance marketing, customer lifecycle, and retention strategies
• Ability to turn data into action (Google Analytics, CRM tools, reporting platforms)
• Confidence working directly with leadership and influencing decisions
Compensation
The full salary range for this position is $80,000-$125,000 annually plus bonus potential. The anticipated starting pay is $80,000-$110,000, based on skills, experience, and internal equity. Final compensation is determined through the interview process in alignment with applicable pay transparency laws.
We offer a comprehensive benefits package designed to support you and your family, including:
• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs
For a more detailed view, visit:www.totalrewards.lithiadriveway.com.
High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, ****** orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
💡 Quick Summary
Seeking a career-building opportunity? The Retail Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Miami offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
