• Develop and execute strategic business plans to drive growth and retention for key clients.
• Lead media planning across both digital and offline channels, ensuring integration and coherence with the overall media strategy.
• Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives.
• Manage business teams, encouraging collaboration and high performance.
• Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services.
• Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders.
• Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge.
The incumbent should have a knowledge of the planning process to be able to collaborate with the Integrated planning team on day to day and candence wise
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