Job Description
Social & Community Manager | 'Ôrəbella
LA | Hybrid
WHO WE ARE
We are 'Ôrəbella, a beauty brand created and carried by Bella Hadid. 'Ôrəbella is a collection of revolutionary nourishing fragrances that are alcohol-free, hydrating, clean, vegan, cruelty-free, dermatologist tested, and suitable for sensitive skin. Crafted with fine fragrance notes and infused with the highest-quality essential oils, we are the first intentional skin parfum that boosts mood and aura while hydrating the skin with nurturing ingredients. The innovative and entrepreneurial spirit of 'Ôrəbella is built into the dynamic culture of our growing and caring team—inspiring authentic creativity, collaboration, and success.
THE ROLE
We are looking for an innovative, creative, and organized Social & Community Manager to join our growing team. You will work very closely with the Marketing department to manage brand needs across social, content creation and influencer relations. This role involves leading daily social platform management to ensure a growing, positive community, as well as creating and owning social content. The ideal candidate is social media obsessed and completely tuned into relevant trends, influencers and conversations happening in the beauty space and wider culture. This role will report to the Senior Marketing Manager.
RESPONSIBILITIES
SOCIAL MEDIA CONTENT & POSTING
• Conceptualize, create, post and manage brand content on all social platforms:
• Work closely with the Marketing team to build out monthly social calendars that achieve omni-channel brand objectives with compelling content.
• Capture high-quality photo and video content, including product, lifestyle, and social-first assets
• Edit and produce content across all formats, including short-form video, mashups, and Instagram Stories (IGS)
• Develop innovative, educational, and inspiring content that resonates with our audience
• Translate brand messaging into visually compelling, scroll-stopping creative
• Stay ahead of social and content trends, bringing fresh ideas and formats to the table
• Optimize content for multiple platforms (Instagram, TikTok, Pinterest, etc.) while maintaining a cohesive brand aesthetic
• Work in tandem with the Marketing Coordinator to transfer approved planned content from monthly social calendar into a scheduling tool.
• Lead on the posting of daily content on all 'Ôrəbella social channels (Instagram, TikTok, Youtube, Facebook, LinkedIn).
• Own on-site event social coverage end-to-end, capturing, editing, and publishing content in real time to drive immediacy, engagement, and cultural relevance across platforms
COMMUNITY MANAGEMENT
• Lead daily community management across all Ôrəbella platforms, including content monitoring, comment moderation, and audience engagement
• Manage and respond to all direct messages in a timely, professional, and brand-aligned manner, while surfacing key insights to internal teams
• Foster community by actively engaging with UGC, creators, press, and brand-adjacent accounts through thoughtful interaction
• Identify and escalate sensitive topics or potential issues to appropriate stakeholders for swift resolution
• Uphold and consistently represent the brand’s tone of voice and values across all community touchpoints
• Drive growth on TikTok (owned, earned, and paid) in partnership with the Senior Marketing Manager
• Partner with Senior Marketing Manager on content strategy across owned channels, optimizing for platform best practices and performance
• Identify top-performing UGC and social content for potential paid amplification and broader usage
• Own and manage the Skeepers UGC platform, including briefing, creator approvals, campaign management, and performance optimization
• Collaborate with platform partners to evolve and strengthen the brand’s UGC presence
• Source, secure rights for, and catalog UGC for reposting and paid media usage, including developing thematic content roundups
INFLUENCER
• Deepen relationships with TikTok creators through engagement, gifting, and support of paid partnerships to amplify reach
• Build and nurture a strong creator and community network through strategic partnerships, gifting, and events
• Own end-to-end gifting processes, including list building, outreach, address collection, execution, and follow-up
• Ensure seamless execution of talent programming by providing support across planning, briefing, content alignment and integrating storytelling into our social channels
• Ensure all paid talents align with brand ethos and image
CONTENT CREATION
• Stay up to date with competitor marketing channels and social platforms, maintaining knowledge of emerging beauty trends and influencers.
• Spot trends, develop concept ideas, help create briefs, support production of the social content calendar to ensure cohesive omni-channel storytelling that aligns with business objectives.
• Share relevant TikTok trends and social sounds/music, ideate on how we can participate while maintaining brand positioning and tone of voice.
• Lead on the ideation and execution of content:
• Create and produce low-fi motion content, mainly for TikTok.
• Includes post conception, content shoot production, starring in content and content editing.
• Create the branded Instagram Stories and templates.
• Understand brand and brand founder’s taste, tone of voice, interests, values, and approach to best support and create authentic content.
SOCIAL MARKETING & TEAM SUPPORT
• Report weekly on topline stats and monthly deep dives with actionable insights and strategic recommendations.
• Work in tandem with the Marketing Coordinator with various marketing-related administrative tasks including organizing files, updating calendars, prepping for in-person events.
• Help maintain the organization of our Google Drive.
• Work in tandem with the Marketing Coordinator to order and send product from our shipping center as needed, ensuring to provide timely tracking information and hit all deadlines.
• Prepare as needed for brand shoots and activations and support any and all team needs during these events.
WHAT YOU BRING
• Bachelor's Degree in Marketing or related field
• 5+ years of Marketing experience desired, Beauty industry experience of any kind preferred
• Creative with a strong interest in beauty trends and social media, TikTok obsessed
• Strong knowledge of the influencer landscape and the competitive beauty / celebrity market
• Can shoot, edit and star in low-fi content, both stills and videos
• Have adept understanding of media management including file types and software formats
• Basic understanding of CapCut, Canva, and Adobe Creative Cloud (esp. Premiere Pro, Illustrator, Photoshop)
• An extremely savvy Instagram and TikTok user, an understanding of in-platform tools, metrics and platform updates
• Proficient in Google Suite
• Self-starter with the ability to initiate and drive projects to completion
• Daily availability for social media posting and management to ensure consistent engagement
• Social and friendly personality
• Action-oriented, comfortable “rolling up sleeves”, no task is too small or large mentality
• Willing and able to travel and attend brand launches and events
WHAT WE OFFER
• Annual Salary: $90,000 - $105,000
• Unlimited PTO
• Medical, Dental, Vision
• 401K Channel
• Company gratis
• Hybrid work environment
• Creative, collaborative and nimble team
• Room for ample growth and development
LA | Hybrid
WHO WE ARE
We are 'Ôrəbella, a beauty brand created and carried by Bella Hadid. 'Ôrəbella is a collection of revolutionary nourishing fragrances that are alcohol-free, hydrating, clean, vegan, cruelty-free, dermatologist tested, and suitable for sensitive skin. Crafted with fine fragrance notes and infused with the highest-quality essential oils, we are the first intentional skin parfum that boosts mood and aura while hydrating the skin with nurturing ingredients. The innovative and entrepreneurial spirit of 'Ôrəbella is built into the dynamic culture of our growing and caring team—inspiring authentic creativity, collaboration, and success.
THE ROLE
We are looking for an innovative, creative, and organized Social & Community Manager to join our growing team. You will work very closely with the Marketing department to manage brand needs across social, content creation and influencer relations. This role involves leading daily social platform management to ensure a growing, positive community, as well as creating and owning social content. The ideal candidate is social media obsessed and completely tuned into relevant trends, influencers and conversations happening in the beauty space and wider culture. This role will report to the Senior Marketing Manager.
RESPONSIBILITIES
SOCIAL MEDIA CONTENT & POSTING
• Conceptualize, create, post and manage brand content on all social platforms:
• Work closely with the Marketing team to build out monthly social calendars that achieve omni-channel brand objectives with compelling content.
• Capture high-quality photo and video content, including product, lifestyle, and social-first assets
• Edit and produce content across all formats, including short-form video, mashups, and Instagram Stories (IGS)
• Develop innovative, educational, and inspiring content that resonates with our audience
• Translate brand messaging into visually compelling, scroll-stopping creative
• Stay ahead of social and content trends, bringing fresh ideas and formats to the table
• Optimize content for multiple platforms (Instagram, TikTok, Pinterest, etc.) while maintaining a cohesive brand aesthetic
• Work in tandem with the Marketing Coordinator to transfer approved planned content from monthly social calendar into a scheduling tool.
• Lead on the posting of daily content on all 'Ôrəbella social channels (Instagram, TikTok, Youtube, Facebook, LinkedIn).
• Own on-site event social coverage end-to-end, capturing, editing, and publishing content in real time to drive immediacy, engagement, and cultural relevance across platforms
COMMUNITY MANAGEMENT
• Lead daily community management across all Ôrəbella platforms, including content monitoring, comment moderation, and audience engagement
• Manage and respond to all direct messages in a timely, professional, and brand-aligned manner, while surfacing key insights to internal teams
• Foster community by actively engaging with UGC, creators, press, and brand-adjacent accounts through thoughtful interaction
• Identify and escalate sensitive topics or potential issues to appropriate stakeholders for swift resolution
• Uphold and consistently represent the brand’s tone of voice and values across all community touchpoints
• Drive growth on TikTok (owned, earned, and paid) in partnership with the Senior Marketing Manager
• Partner with Senior Marketing Manager on content strategy across owned channels, optimizing for platform best practices and performance
• Identify top-performing UGC and social content for potential paid amplification and broader usage
• Own and manage the Skeepers UGC platform, including briefing, creator approvals, campaign management, and performance optimization
• Collaborate with platform partners to evolve and strengthen the brand’s UGC presence
• Source, secure rights for, and catalog UGC for reposting and paid media usage, including developing thematic content roundups
INFLUENCER
• Deepen relationships with TikTok creators through engagement, gifting, and support of paid partnerships to amplify reach
• Build and nurture a strong creator and community network through strategic partnerships, gifting, and events
• Own end-to-end gifting processes, including list building, outreach, address collection, execution, and follow-up
• Ensure seamless execution of talent programming by providing support across planning, briefing, content alignment and integrating storytelling into our social channels
• Ensure all paid talents align with brand ethos and image
CONTENT CREATION
• Stay up to date with competitor marketing channels and social platforms, maintaining knowledge of emerging beauty trends and influencers.
• Spot trends, develop concept ideas, help create briefs, support production of the social content calendar to ensure cohesive omni-channel storytelling that aligns with business objectives.
• Share relevant TikTok trends and social sounds/music, ideate on how we can participate while maintaining brand positioning and tone of voice.
• Lead on the ideation and execution of content:
• Create and produce low-fi motion content, mainly for TikTok.
• Includes post conception, content shoot production, starring in content and content editing.
• Create the branded Instagram Stories and templates.
• Understand brand and brand founder’s taste, tone of voice, interests, values, and approach to best support and create authentic content.
SOCIAL MARKETING & TEAM SUPPORT
• Report weekly on topline stats and monthly deep dives with actionable insights and strategic recommendations.
• Work in tandem with the Marketing Coordinator with various marketing-related administrative tasks including organizing files, updating calendars, prepping for in-person events.
• Help maintain the organization of our Google Drive.
• Work in tandem with the Marketing Coordinator to order and send product from our shipping center as needed, ensuring to provide timely tracking information and hit all deadlines.
• Prepare as needed for brand shoots and activations and support any and all team needs during these events.
WHAT YOU BRING
• Bachelor's Degree in Marketing or related field
• 5+ years of Marketing experience desired, Beauty industry experience of any kind preferred
• Creative with a strong interest in beauty trends and social media, TikTok obsessed
• Strong knowledge of the influencer landscape and the competitive beauty / celebrity market
• Can shoot, edit and star in low-fi content, both stills and videos
• Have adept understanding of media management including file types and software formats
• Basic understanding of CapCut, Canva, and Adobe Creative Cloud (esp. Premiere Pro, Illustrator, Photoshop)
• An extremely savvy Instagram and TikTok user, an understanding of in-platform tools, metrics and platform updates
• Proficient in Google Suite
• Self-starter with the ability to initiate and drive projects to completion
• Daily availability for social media posting and management to ensure consistent engagement
• Social and friendly personality
• Action-oriented, comfortable “rolling up sleeves”, no task is too small or large mentality
• Willing and able to travel and attend brand launches and events
WHAT WE OFFER
• Annual Salary: $90,000 - $105,000
• Unlimited PTO
• Medical, Dental, Vision
• 401K Channel
• Company gratis
• Hybrid work environment
• Creative, collaborative and nimble team
• Room for ample growth and development
💡 Quick Summary
Seeking a career-building opportunity? The Social & Community Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Los Angeles offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
