Social Listening Specialist

Place of work Mumbai
Contract type Full-time
Start date -
Salary -

Job details

Job description, work day and responsibilities

About OML:

Only Much Louder Entertainment is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television, digital content, fan experiences, branded entertainment and in the artist-creators community. Celebrated for creating India's first multi-genre music festival, the NH7 Weekender, Only Much Louder has built India’s independent music and comedy scene from the ground-up. We won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’ and have been the first homegrown content business to have a strong footprint in over 22 countries.

Today, Only Much Louder businesses include Talent Management, a Content Studio, an influencer marketing SwaS product and a full-service strategic and creative marketing agency called the Global Creator Network (GCN).

Job Summary:

We are seeking a passionate and experienced Associate - Social Listening to join the GCN team. The ideal candidate possesses a deep understanding of social media listening principles and techniques, and has a proven track record of extracting valuable insights from social data to inform marketing strategies.

Responsibilities:
• Monitor social media conversations: Utilize social listening tools to monitor online conversations relevant to our clients' brands, industries, and competitors.
• Identify key trends and insights: Analyze social data to identify emerging trends, sentiment shifts, and potential crises.
• Develop actionable reports: Create comprehensive reports that summarize key findings, including sentiment analysis, competitive intelligence, and actionable recommendations.
• Inform marketing strategies: Collaborate with social media managers and content creators to inform content strategies, campaign planning, and community engagement initiatives.
• Identify influencers and brand advocates: Use social listening tools to identify key influencers and potential brand advocates within relevant online communities.
• Crisis management: Assist in identifying and mitigating potential brand reputation issues by monitoring social media for negative sentiment and escalating concerns.
• Stay up-to-date: Remain current on the latest social media trends, listening tools, and best practices.

Qualifications:
• Minimum 2 years of experience in a social listening or social media analytics role, preferably within a digital marketing agency setting.
• Proficiency in social listening tools: Hands-on experience with popular social listening platforms (e.g., Brandwatch, Sprout Social, Meltwater).
• Strong analytical skills: Ability to analyze social data, identify patterns, and extract meaningful insights.
• Excellent communication skills: Ability to clearly communicate findings and recommendations in written and verbal formats.
• Data visualization skills: Experience creating visually compelling reports and presentations to showcase data insights.
• Understanding of social media marketing: Knowledge of social media marketing principles and best practices.
• Team player: Ability to collaborate effectively with cross-functional teams.

Bonus Points:
• Experience with data analysis tools (e.g., Google Analytics)
• Knowledge of social media advertising

Our Values:
• We build opportunities for our artists, brands and fans; and it’s important for us to be reliable and efficient
• We demonstrate honesty, excellence and commitment to success
• ‘It’s not my job’ is not part of our vocabulary, we even stuff envelopes
• We make mistakes, but only to learn from them to build resilience
• We take care of ourselves and our colleagues
• We are our own managers
• We are committed to equality and inclusion
• We are mindful of the strain on the Earth's resources and are committed to reversing the trend with our behaviors where possible

Thank you!

Thank you for taking the time to go through the opportunity we have to offer.

If you apply, please do not share your photo, age, gender, religion or ethnicity in your resume. You do not even need to share your last name. (We want to eliminate biases on any of these parameters while we decide on our shortlisted candidates)

We will get in touch with you if your profile gets shortlisted.

Company address

India
Maharashtra
Mumbai
Show on map Get directions
Company Name: Only Much Louder
You will be redirected to another website to apply.
Offer ID: #1172096, Published: 1 week ago, Company registered: 2 months ago

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