Job Description
As a Social Media Manager, you will be responsible for Growth, Management & Creation Innovation on Inc42’s social media handles and other brand pages.
Our ideal candidate is a passionate, creative & experienced social media professional preferably from a modern media brand or a content first tech startup.
Primary Responsibilities
1. Social Media Management:
• Build, nurture and grow various social media communities in terms of followers and members
• Manage company’s social media groups, pages, and handles independently
• Create and market trend based social media activities
• Track, measure, and analyze all initiatives on social media activities
• Monitor and engage in relevant social discussions
• Explore new ways to engage and identify new social networks to reach our target buyers.
• Identify and advise Promotion team on the most appropriate content formats for each platform and audience
• Work alongside other members of the Marketing team to distribute content that educates, entertains, and engages our target audiences and supports overall marketing goals
• Weekly/Monthly reporting of performance on respective social media handles
2. Campaign Management:
• Execute the social media campaigns planned on a monthly basis
• Ensure achievement of planned results from the campaigns
• Work with the team to plan social media calendar
• Weekly/monthly reporting of the respective campaign performance on social media
3. Partnerships:
• Plan, execute and report exclusive social media partnerships with brands, creators & distributors
• Work with social influencers for social media campaigns
Professional Traits:
1. Mandatory Traits:
• 2+ years of experience in social media marketing
• Preferably from modern digital media, content-first digital companies or d2c company
• Has a strong understanding of content/content marketing
• Fluent in their communications
• Should have prior experience in minimum 2 of the following - Instagram, Twitter, LinkedIn, Facebook
• Must have significant demonstrated growth on social media platforms earlier
• Should have experience with social media tools such as Hootsuite, Facebook Business Manager, CoSchedule, Later etc.
2. Preferable Traits:
• Has been a face on social media for a while
• Has dynamic personality and is camera friendly
About Inc42 Media
Inc42 is India’s leading digital media & research platform on a mission to build & serve India’s tech & startup economy.
Born in January 2015, Inc42 has become the leading source for news & analysis on India’s rapidly growing internet economy. Inc42, with over 30,000+ published stories, 50+ research reports, 100+ conferences & events & having featured 1000s of entrepreneurs, now reaches over 50 Mn+ tech leaders & professionals every month.
In 2020, we introduced Inc42 Plus, our membership program designed to help industry leaders & professionals stay ahead in India’s tech economy with premium tools & analysis. With 10,000+ members already, Inc42 Plus is now India’s fastest growing media subscription.
Recognised & cited globally by the likes of Quartz, Forbes, The Economist, The Huffington Post, Business Insider, CBInsights & more
💡 Quick Summary
Seeking a career-building opportunity? The Social Media Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
