Marketing and Digital Lead

Location
Sydney NSW
 
Full job description
Sydney based role
Utilise your Brand experience
Job stability - full-time permanent position
Create your best future and join BT as a Marketing & Digital Lead
What’s the role?
As the Marketing & Digital Lead, you will be a member of the BT Marketing Leadership team, reporting to the Director of Marketing & Communications, BT Financial Group. The purpose of this role is to lead the BT marketing and digital team, delivering an integrated program of marketing deliverables that achieve business objectives and are in line with BTs strategy and standards.

This role requires an effective leader who can lead a team of high performing and experienced digital and marketing practitioners to deliver quality outcomes, in accordance with our corporate values and desired culture. Critical to this role is stakeholder management and the ability to work closely and collaboratively with Marketing team members, distribution and product leaders and agency partners.

Lead strategy, planning, and execution of BT’s marketing and digital roadmap
Manage cross-functional teams, workflows, and stakeholder engagement
Drive high-performing campaigns, sponsorships, and digital projects
Oversee creation and delivery of impactful print and digital assets
Lead digital content for web, email, and social channels to boost brand visibility and lead generation
Represent Marketing on strategic initiatives and deliver key communications
Collaborate with Data & Analytics for email campaigns and marketing insights
Monitor marketing performance and present results to leadership
Manage budget, resource allocation, and ensure compliance with policies
What do I need?
Bachelor’s degree in business, marketing, communications, or related field
Extensive experience in marketing and running a marketing and/or digital team
Proven marketing campaign and digital marketing experience
Proven ability to manage budgets
High competence in project and stakeholder management
Financial Services experience preferred
Why join us?
We’re obsessed with becoming our customers' #1 banking partner for life and we’re looking for people who are passionate about helping us achieve that goal. In return, we’re committed to making Westpac the best place to work in the country. Here are just a few of the ways we’re already doing that:
Special offers on banking products and discounts from top brands, including generous employee-only mortgage rates!
Flexible work arrangements to help you achieve a greater work/life balance, and a variety of leave options including Culture, Lifestyle and Wellbeing leave.
Tailored learning and development opportunities to help your grow your career within the bank.
Lots of opportunities to ‘give back’ to the Community by getting involved in our many volunteering initiatives.
Create your future today
To get started, simply click on the APPLY or APPLY NOW button
We’re all about creating a supportive and inclusive community. We welcome everyone – no matter your age, gender, background, or abilities. We also provide additional support to welcome our veterans, Indigenous Australians and neurodiverse community.
If you need any adjustments during the recruitment process, you can find out more information and additional contact details by visiting the "People with Disability and/or needing Accessibility Requirements" page on our website .
 

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