Marketing Manager Mercedes-Benz

Peter Warren Automotive Holdings is one of Australia's largest multi-franchise automotive dealer groups. With operations across Southwest Sydney, Sydney’s North Shore, Regional and Northern NSW, Southeast Queensland, and Victoria, we represent some of the world's most respected vehicle brands.


Our team of over 2,000 dedicated professionals delivers industry-leading customer service and operational excellence. We take pride in our people and are committed to fostering a workplace where passionate individuals can thrive.


About the Role:


We are seeking an experienced Marketing Manager to lead marketing efforts for our Mercedes-Benz dealerships. This role is pivotal in developing and executing strategic marketing plans that enhance brand visibility, drive customer engagement, and support retail performance across five high-profile dealership locations.


Key Responsibilities:

Develop and execute data-driven marketing strategies to support dealership goals, enhance brand presence, and drive customer acquisition
Lead the creation and rollout of localised campaigns, predominantly digital, including dealership activations, events, and product promotions
Manage campaign workflows and creative traffic across all Mercedes-Benz locations
Oversee customer communication via CRM platforms, ensuring timely, targeted, and brand-aligned messaging
Ensure adherence to Mercedes-Benz corporate identity and brand guidelines in all communications
Monitor and report on campaign performance, ROI, budget utilisation, and media spend
Oversee the end-to-end execution of retail campaigns, including asset adjustments based on performance
Manage content calendars and strategic planning for social media channels
Coordinate Above-the-Line (ATL) and media campaigns where applicable
Work closely with the Digital Marketing agency: manage briefs, timelines, budgets, reporting, and results
Handle monthly invoicing and budget tracking across your portfolio
Use Canva to develop and support campaign collateral (Canva experience is essential)
About you:

Full, unrestricted work rights in Australia
Proven experience developing and executing multi-channel marketing strategies
Background in marketing or media, ideally in an agency or client-side environment
Strong knowledge of digital marketing channels including Google Ads (AdWords), SEO, SEM, PMAX, GDN, META, and YouTube
Deep understanding of digital advertising and analytics, with an ROI- and performance-focused mindset
Excellent written and verbal communication skills with a keen understanding of retail marketing
Highly organised with strong attention to detail and a process-driven approach
Comfortable managing multiple stakeholders and prioritising competing demands
Current NSW driver’s licence and access to your own vehicle
Benefits:

Work across multiple premium dealership locations including Mosman, Artarmon, Warwick Farm, Campbelltown and Chatswood
Join a collaborative, creative, and supportive marketing team
Be part of a company that values people and promotes growth from within
Gain exposure to one of the world’s most prestigious automotive brands
Learn from experienced marketing leaders committed to your development
We welcome dynamic candidates from diverse marketing backgrounds. If you are passionate about marketing strategy and excited to work with a world-class automotive brand, we’d love to hear from you.

Australia
New South Wales
Chatswood Show on map Get directions