Brand Assistant
Place of work
New York City
Job details
Job description, work day and responsibilities
Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in advanced wound care, ostomy care, continence care, and infusion care. With around 10,000 colleagues, we provide our products and services in almost 100 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2023 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more about Convatec, please visit http://www.convatecgroup.com
Our search for better is changing the lives of our customers. It’s changing the careers of our people too – creating new challenges and opportunities all the time. We’re a business that never stands still. Join the team as a Content Marketing Manager – Ostomy Care and you won’t either.
The Content Marketing Manager – Ostomy Care is responsible for developing and implementing clinical marketing plans, customer, patient, and sales training program content.
This is a hybrid role and requires commuting to the Lexington, MA office two days a week.
DUTIES AND RESPONSIBILITIES:
• This clinical content creator will require detailed technical/clinical knowledge, solid knowledge of the clinical marketplace coupled with the ability to simplify and synthesize clinical concepts in a way that is easily understood to non-medical audiences, such as patients, caregivers, and sales representatives. The clinical marketing content manager writes and creates clinical content that resonates and engages both HCP and patient audiences.
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Overview
The Brand Assistant plays a crucial role in supporting the brand management team and contributes significantly to the development and execution of branding strategies. This position is essential for maintaining the brand's image, ensuring consistent messaging across all platforms, and analyzing market trends. The Brand Assistant will assist in market research, competitor analysis, and brand performance tracking, positioning the brand effectively in the industry. Working closely with various teams, this role requires a blend of creativity, analytical skills, and effective communication to help formulate strategies that will enhance brand visibility and engagement.
Key Responsibilities
• Assist in the development of brand strategies and marketing campaigns.
• Conduct market research to identify consumer trends and insights.
• Support the creation of promotional materials and presentations.
• Monitor brand performance metrics and report findings to the team.
• Manage brand-related administrative tasks and logistics.
• Coordinate with external vendors and agencies for branding materials.
• Assist in organizing and executing promotional events and activities.
• Analyze competitor branding strategies and market positioning.
• Support social media and online marketing efforts.
• Collaborate with design teams to ensure brand consistency.
• Update and maintain brand database and documentation.
• Prepare weekly reports on brand performance and marketing activities.
• Participate in brainstorming sessions for new branding ideas.
• Provide support for internal and external communications.
• Assist in managing the brand's budget and expenditures.
Required Qualifications
• Strong understanding of branding and marketing principles.
• Experience with market research tools and techniques.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
• Familiarity with social media platforms and digital marketing.
• Excellent written and verbal communication skills.
• Strong project management and organizational skills.
• Ability to work collaboratively in a team environment.
• Detail-oriented with strong analytical capabilities.
• Adaptability to a fast-paced work environment.
• Knowledge of design tools (e.g., Adobe Creative Suite) is a plus.
• Willingness to learn and take on new challenges.
• Ability to prioritize tasks and manage time effectively.
• Passion for branding, marketing, and consumer behavior.
• Positive attitude and a proactive approach to work.
Skills: market research,written communication,marketing principles,social media,promoters,digital marketing,social media marketing,competitor analysis,analytical skills,communication skills,organizational skills,design tools,project management,verbal communication,branding,brand performance,microsoft office suite,brand performance tracking,marketing,adobe creative suite
Company address
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Offer ID: #995275,
Published: 2 weeks ago,
Company registered: 1 year ago