Digital Marketing Specialist

Job highlights
Identified by Google from the original job post
Qualifications
A commitment to the work we do
Strong interpersonal and communication skills
An intense interest in marketing and digital advertising
Strong attention to detail
Analytical thinking
A genuine interest in blazing a new path at the intersection of law, marketing, and technology
Search Engine Optimization (SEO): Draft webpages that rank at the top of Google
You have a strong sense of justice and desire to do meaningful work
You enjoy being challenged and take pride in your work
You’re a dedicated learner
We offer a fast-paced and team-oriented atmosphere, where you will have the opportunity to meaningfully leverage and grow your marketing skills in a legal context, apply your adaptable skillsets to solve problems, and help make justice more accessible to everyday people
Benefits
The salary range is $23-40 per hour based on experience, plus benefits and discretionary bonus
GLG offers an excellent benefits package, including generous vacation and leave policies, fully employer‐paid health benefits and an employer-contributed 401(k) plan
401(k) and 401(k) matching
Health, dental, and vision insurance
Flexible schedule
Flexible spending account (FSA)
Life insurance
Paid time off
Parental leave
Retirement plan
Responsibilities
Digital advertising strategy: research and help determine effective platforms to reach an intended audience
Draft and design effective ads, and evaluate ad quality using key metrics
Salesforce: Set up dashboards and reports to track the efficacy of your marketing campaigns
Email marketing: Draft effective emails with motivating call-to-actions
How to experiment: Formulate and test hypotheses for effective digital or email marketing strategies
How to use Figma and Canva: Create graphics for digital advertising and email marketing campaigns
Project Management: Work with key stakeholders and teams on long-term projects with many moving pieces
You’ll be expected to be proactive: share your opinions, take initiative, and suggest more efficient and effective improvements to our processes
Job description
Our plaintiff-side law firm, Gibbs Law Group LLP, is looking to grow our digital marketing team. We are seeking a proactive and motivated individual who is interested in building on their expertise through hands-on experience. Want to dive into one of the most competitive verticals, while strategizing with lawyers, software team members, and legal assistants to help ordinary people take on massive corporations? Then this role may be a good fit for you.

What our Firm Does:

We represent regular people in high-stakes, high-profile mass action and class action litigation. We bring cases against the world's largest corporations and litigate cases within various practice areas including employment, consumer protection, financial fraud, ****** assault, personal injury, and antitrust.

Qualifications

You’ll Need to Have:
• A commitment to the work we do
• Strong interpersonal and communication skills
• An intense interest in marketing and digital advertising
• Strong attention to detail
• Analytical thinking
• A genuine interest in blazing a new path at the intersection of law, marketing, and technology
• Prior digital marketing experience is a plus.
• At least 1 year of experience with SEO is preferred

What You’ll Learn (& prior experience is a plus):
• Search Engine Optimization (SEO): Draft webpages that rank at the top of Google
• Digital advertising strategy: research and help determine effective platforms to reach an intended audience. Draft and design effective ads, and evaluate ad quality using key metrics
• Salesforce: Set up dashboards and reports to track the efficacy of your marketing campaigns
• Email marketing: Draft effective emails with motivating call-to-actions
• How to experiment: Formulate and test hypotheses for effective digital or email marketing strategies
• How to use Figma and Canva: Create graphics for digital advertising and email marketing campaigns
• Project Management: Work with key stakeholders and teams on long-term projects with many moving pieces

You’ll Thrive Here if:
• You have a strong sense of justice and desire to do meaningful work
• You enjoy being challenged and take pride in your work
• You’re a dedicated learner

We offer a fast-paced and team-oriented atmosphere, where you will have the opportunity to meaningfully leverage and grow your marketing skills in a legal context, apply your adaptable skillsets to solve problems, and help make justice more accessible to everyday people.

You’ll be expected to be proactive: share your opinions, take initiative, and suggest more efficient and effective improvements to our processes. Our firm values individuals who have a growth mindset and who think critically. At our firm, effort can quickly outpace experience.

Benefits, Job Logistics, and How to Apply:

The salary range is $23-40 per hour based on experience, plus benefits and discretionary bonus. GLG offers an excellent benefits package, including generous vacation and leave policies, fully employer‐paid health benefits and an employer-contributed 401(k) plan.

Benefits:

- 401(k) and 401(k) matching

- Health, dental, and vision insurance

- Flexible schedule

- Flexible spending account (FSA)

- Life insurance

- Paid time off

- Parental leave

- Retirement plan

We are an Equal Opportunity Employer. Ensuring a diverse and inclusive workplace where we learn from each other is core to our firm’s values. We welcome people of different backgrounds, experiences, abilities, and perspectives.

Your potential team members primarily work remotely; however, staff are occasionally asked to work from our Oakland office, therefore residing within the Bay Area is ideal.

For consideration, please email a resume and cover letter to recruiting@classlawgroup.com. We will not consider candidates without a cover letter.

United States
California
Oakland Show on map Get directions